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Benefit Benetint

In 1977, Jane and Jean Ford, the twin sisters behind Benefit, met a local dancer who requested a long-lasting red pigment that wouldn’t budge during her shows. They listened, and this beloved rose lip and cheek stain was born. Year after year, it’s a bestseller for good reason: the translucent color leaves us with a natural flush so we look pretty, not made-up.
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