When did scrubbing your face with harsh chemicals become the standard way to get clean? We think that's weird. Next to rinsing with water, S.W. Basics Cleanser is about as simple as you can get. It's perfect for problem and sensitive skin. It’s gentle, non-drying, and contains no alcohol. Plus it smells awesome. We start with a traditional organic rosewater-and-glycerin base and add a tiny bit of organic tea tree oil. No soap, no alcohol, no para-sulfate-whatchamacallits.